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Mike Anthony Robert

1 book published11,227 words written9 readsJoined Joined July 2026Marketing
Fail and scale
Published work

Fail and scale

Marketing 5 chapters 11,227 words ~45 min read 9 reads

Using Alex Hormozi frameworks to sell AI outcomes

Chapters

  1. The Outcome Ladder for AI Offers
  2. Value Equation Pricing for AI Results
  3. Risk Reversal Guarantees That Convert
  4. Objection Handling with the Cure Script
  5. Pre-Sell the Proof Before Implementation
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